One AI brain. From launch to sold.
Describe your development and SmartAlex builds the website, answers every buyer on the phone and WhatsApp, takes the reservations and deposits, and runs the sale all the way to handover. One platform, one login.
Watch a development go from a description to a live, selling website.
SmartAlex is a voice company.
Launchpad runs on the same voice engine behind every SmartAlex agent. Every development gets a concierge that picks up the phone in a natural, human voice, answers any question about any unit, and books the viewing. Day or night.
- Answers the phone in a natural, human voice
- A Talk to Alex voice widget on every development site
- Knows every unit, price, floor plan and payment plan
- Speaks 75+ languages, and warm-transfers to your team
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Selling it is harder than building it.
The building goes up. Then you need a website, someone posting on social, someone running ads, and someone answering the phone at 9pm on a Friday. Today that's five companies that don't talk to each other. We built one that does.
From a description to a selling website
What used to take a launch team and months now takes an afternoon.
Describe it
Tell Alex what you're selling, in plain English. Location, unit types, launch date.
Alex builds your site
A full development website with units, floor plans, an investment calculator and a chat concierge, in about a minute.
Add units and brand it
Drag in a spreadsheet; the AI maps the columns. Add your logo, colours and a launch countdown.
Go live
The site is published, the AI agent is trained on every unit, and reservations are open.
Everything a developer needs.
Build it, launch it, market it and sell it. All in one place, on the SmartAlex voice engine.
Describe it, Alex builds it
Tell Alex about your development in plain English. The site, units and FAQs generate in about a minute.
A voice for every language
Every development gets a concierge with a natural voice, in the language your buyers speak.
any language.
Answers every call
The concierge picks up the phone, qualifies the buyer and books the viewing. Day or night.
Your units, imported in seconds
Drag in any spreadsheet. The AI maps the columns and every unit goes live.
A website buyers love
A fast, branded site with a unit browser, floor plans and the AI concierge, on your own domain.
Reserve and pay online
Buyers reserve a unit and pay the deposit on your site. The unit locks instantly.
Talk to Alex, right on your site
A voice and chat widget on every page, so buyers get answers the moment they land.
AlexOnlineSee exactly what sells
Track spend against real reservations, per channel. Meta, Google and TikTok, tied to sales.
Describe it. Alex builds it.
Tell the AI about your development in plain English and it generates the branding, the website sections, the unit listings, the FAQs and the financials.
- A complete site in about a minute
- 25+ editable page sections, drag and drop
- Publish to your own custom domain
Every unit, every detail, one place.
Type, floor, beds, size, price and status for every unit, with a full price history and investment metrics buyers see on your site.
- 50+ fields per unit, calculated ROI included
- Bulk import from any spreadsheet, AI maps the columns
- Live status, from available to reserved to sold
A website your buyers want to use.
A fast, branded development site with a unit browser, floor plans, an investment calculator and the AI concierge built in.
- A filterable unit browser with floor plans
- An investment yield calculator on every unit
- Published on your own domain, mobile-ready
Sell the neighbourhood, not just the unit.
Every site pulls in the location story around your development, so buyers see the schools, transport and lifestyle on the doorstep.
- Schools, transport and amenities, mapped
- A walk score and area highlights
- Researched by AI when you create the site
Build anticipation. Control the reveal.
Run a proper launch: a private preview, a pre-launch waitlist and countdown, then reveal everything at the exact moment you choose.
- 8 launch stages, from draft to sold out
- A pre-launch waitlist and countdown
- Reminders to every registered buyer before you go live
Reach buyers on every channel.
Connect your social accounts and post everywhere, connect your ad platforms to track spend against sales, and catch every message in one place.
- Post to every major channel from one dashboard
- Connect Meta, Google and TikTok Ads, track spend against sales
- Every DM, comment and review in one inbox
An AI that answers every call and message.
A concierge trained on every unit answers the phone and WhatsApp around the clock, qualifies buyers, and books viewings.
- Answers the phone and WhatsApp, day and night
- Knows every unit, price and floor plan
- Books viewings and transfers to your team with context
Every buyer, one profile, scored.
Every call, message and click builds one buyer profile. The AI reads it all and pulls out budget, preferences and timeline.
- One profile from every call, message and click
- Budget, preferences and timeline, extracted by AI
- A 0 to 100 lead score, updated after every touch
Fill the diary with real viewings.
In-person tours, virtual walk-throughs and show days, booked by the AI straight into your team's calendar, with reminders.
- In-person, virtual and show-day viewings
- Booked by the AI during the call or chat
- Reminders and feedback captured automatically
Reserve, pay and sign, online.
Buyers reserve a unit and pay the deposit on your site. The unit locks instantly, and the agreement of sale is generated and e-signed.
- Pay the deposit on your site, the unit locks instantly
- The agreement of sale, pre-filled and e-signed
- FICA, bond application and transfer, tracked to the keys
Take deposits the moment they decide.
Deposits are taken on your site through your own payment account, with escrow for cross-border buyers and a receipt in seconds.
- Your own payment account, deposits straight to you
- Escrow for cross-border and off-plan buyers
- Every payment reconciled against the reservation
See which channel brings buyers.
Track spend against actual reservations and sales, per channel and per campaign. Not clicks and impressions, real sales.
- Which channel first brought each buyer
- Cost per lead, per viewing and per sale
- Actual revenue tied back to the ad that started it
Curious what it's worth to your launch?
See what Launchpad saves you, and what it could add to your sales, in about a minute.
Everything a developer needs. One login.
Launch it, market it, sell it and close it, without stitching five tools together.